<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Gregory Vardaro</title>
	<atom:link href="http://www.gregvardaro.com/wordpress/?feed=rss2" rel="self" type="application/rss+xml" />
	<link>http://www.gregvardaro.com/wordpress</link>
	<description>Web Marketing Consultant</description>
	<lastBuildDate>Wed, 09 May 2012 21:05:51 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3.2</generator>
		<item>
		<title>What do you need to fundraise on social media?</title>
		<link>http://www.gregvardaro.com/wordpress/?p=582#utm_source=feed&#038;utm_medium=feed&#038;utm_campaign=feed</link>
		<comments>http://www.gregvardaro.com/wordpress/?p=582#comments</comments>
		<pubDate>Fri, 04 May 2012 12:03:35 +0000</pubDate>
		<dc:creator>Greg</dc:creator>
				<category><![CDATA[featured]]></category>
		<category><![CDATA[non-profit]]></category>

		<guid isPermaLink="false">http://www.gregvardaro.com/wordpress/?p=582</guid>
		<description><![CDATA[by EHREN FOSS on APRIL 30, 2012 · LEAVE A COMMENT · in COMMENTARY, CONSULTING &#38; SERVICES,SMF 101 It occurred to me that we talk about this a lot but haven’t really written it all down outside of presentation form.  Some of these items are very broad, some very specific.  Not all are essential, but they all help.  Here goes: Your communications and development [...]]]></description>
		<wfw:commentRss>http://www.gregvardaro.com/wordpress/?feed=rss2&#038;p=582</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What&#8217;s so interesting about Pinterest anyways?</title>
		<link>http://www.gregvardaro.com/wordpress/?p=554#utm_source=feed&#038;utm_medium=feed&#038;utm_campaign=feed</link>
		<comments>http://www.gregvardaro.com/wordpress/?p=554#comments</comments>
		<pubDate>Fri, 04 May 2012 07:14:52 +0000</pubDate>
		<dc:creator>Greg</dc:creator>
				<category><![CDATA[featured]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[non-profit]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[pinterest]]></category>

		<guid isPermaLink="false">http://www.gregvardaro.com/wordpress/?p=554</guid>
		<description><![CDATA[I was curious as well. So when it first launched, I tried it out, just to see for myself. At first I thought, this just another stupid social bookmarking site for pictures.  I already had a delicious account, which I barely even use, so I didn&#8217;t give it another thought, and just let it be.  I figured it would [...]]]></description>
		<wfw:commentRss>http://www.gregvardaro.com/wordpress/?feed=rss2&#038;p=554</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Louis C.K. Hates Twitter</title>
		<link>http://www.gregvardaro.com/wordpress/?p=548#utm_source=feed&#038;utm_medium=feed&#038;utm_campaign=feed</link>
		<comments>http://www.gregvardaro.com/wordpress/?p=548#comments</comments>
		<pubDate>Mon, 05 Mar 2012 16:07:37 +0000</pubDate>
		<dc:creator>Greg</dc:creator>
				<category><![CDATA[Social]]></category>
		<category><![CDATA[videos]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.gregvardaro.com/wordpress/?p=548</guid>
		<description><![CDATA[He hit the nail on the head&#8230;]]></description>
		<wfw:commentRss>http://www.gregvardaro.com/wordpress/?feed=rss2&#038;p=548</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Creating a Social Media Strategy</title>
		<link>http://www.gregvardaro.com/wordpress/?p=545#utm_source=feed&#038;utm_medium=feed&#038;utm_campaign=feed</link>
		<comments>http://www.gregvardaro.com/wordpress/?p=545#comments</comments>
		<pubDate>Fri, 02 Mar 2012 16:45:51 +0000</pubDate>
		<dc:creator>Greg</dc:creator>
				<category><![CDATA[Online Tools]]></category>
		<category><![CDATA[Social]]></category>

		<guid isPermaLink="false">http://www.gregvardaro.com/wordpress/?p=545</guid>
		<description><![CDATA[Creating a Social Media Strategy View more presentations from Debra Askanase]]></description>
		<wfw:commentRss>http://www.gregvardaro.com/wordpress/?feed=rss2&#038;p=545</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>STOP, LOOK, and LISTEN</title>
		<link>http://www.gregvardaro.com/wordpress/?p=538#utm_source=feed&#038;utm_medium=feed&#038;utm_campaign=feed</link>
		<comments>http://www.gregvardaro.com/wordpress/?p=538#comments</comments>
		<pubDate>Thu, 01 Mar 2012 23:49:53 +0000</pubDate>
		<dc:creator>Greg</dc:creator>
				<category><![CDATA[Online Tools]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.gregvardaro.com/wordpress/?p=538</guid>
		<description><![CDATA[getting started with social media STOP There has been a lot of talk these days about social media marketing, and that&#8217;s all it really is, a bunch of talk. Too many people jumping on the social media bandwagon, tweeting, posting, and commenting without a clear understanding of the who, what, where, why and how to [...]]]></description>
		<wfw:commentRss>http://www.gregvardaro.com/wordpress/?feed=rss2&#038;p=538</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Google Plus Business Pages in Search Results</title>
		<link>http://www.gregvardaro.com/wordpress/?p=536#utm_source=feed&#038;utm_medium=feed&#038;utm_campaign=feed</link>
		<comments>http://www.gregvardaro.com/wordpress/?p=536#comments</comments>
		<pubDate>Tue, 07 Feb 2012 00:08:12 +0000</pubDate>
		<dc:creator>Greg</dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[real estate]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[videos]]></category>

		<guid isPermaLink="false">http://www.gregvardaro.com/wordpress/?p=536</guid>
		<description><![CDATA[Why Realtors (or any company for that matter) should be using Google Plus Business Pages as opposed to Facebook Business Pages]]></description>
		<wfw:commentRss>http://www.gregvardaro.com/wordpress/?feed=rss2&#038;p=536</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Seven Steps for an Effective Social Media Marketing Strategy</title>
		<link>http://www.gregvardaro.com/wordpress/?p=534#utm_source=feed&#038;utm_medium=feed&#038;utm_campaign=feed</link>
		<comments>http://www.gregvardaro.com/wordpress/?p=534#comments</comments>
		<pubDate>Tue, 07 Feb 2012 00:04:16 +0000</pubDate>
		<dc:creator>Greg</dc:creator>
				<category><![CDATA[marketing]]></category>
		<category><![CDATA[Social]]></category>

		<guid isPermaLink="false">http://www.gregvardaro.com/wordpress/?p=534</guid>
		<description><![CDATA[I know I haven&#8217;t  written a new post in a while.  Even though there has been much to talk about these days, maybe even too much, I just haven&#8217;t had the time as I am currently working on three different social media marketing campaigns for three different companies.  However, even though they are all different, I have [...]]]></description>
		<wfw:commentRss>http://www.gregvardaro.com/wordpress/?feed=rss2&#038;p=534</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SEO meta-tags at Schema.org</title>
		<link>http://www.gregvardaro.com/wordpress/?p=531#utm_source=feed&#038;utm_medium=feed&#038;utm_campaign=feed</link>
		<comments>http://www.gregvardaro.com/wordpress/?p=531#comments</comments>
		<pubDate>Fri, 06 Jan 2012 19:35:41 +0000</pubDate>
		<dc:creator>Greg</dc:creator>
				<category><![CDATA[Online Tools]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[schema]]></category>

		<guid isPermaLink="false">http://www.gregvardaro.com/wordpress/?p=531</guid>
		<description><![CDATA[Schema.org provides a collection of schemas, i.e., html tags, that webmasters can use to markup their pages in ways recognized by major search providers. Search engines including Bing, Google, Yahoo! and Yandex rely on this markup to improve the display of search results, making it easier for people to find the right web pages. Many [...]]]></description>
		<wfw:commentRss>http://www.gregvardaro.com/wordpress/?feed=rss2&#038;p=531</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Metrics to Optimize Website Performance</title>
		<link>http://www.gregvardaro.com/wordpress/?p=526#utm_source=feed&#038;utm_medium=feed&#038;utm_campaign=feed</link>
		<comments>http://www.gregvardaro.com/wordpress/?p=526#comments</comments>
		<pubDate>Fri, 06 Jan 2012 18:50:13 +0000</pubDate>
		<dc:creator>Greg</dc:creator>
				<category><![CDATA[Lead generation]]></category>
		<category><![CDATA[link building]]></category>
		<category><![CDATA[Online Tools]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.gregvardaro.com/wordpress/?p=526</guid>
		<description><![CDATA[Your website is the hub of your inbound marketing efforts. Every piece of content you create or campaign you run should be designed to drive traffic to your website and landing pages, giving you the chance to convert visitors into leads and customers. It makes sense, then, to start by looking at insights from your [...]]]></description>
		<wfw:commentRss>http://www.gregvardaro.com/wordpress/?feed=rss2&#038;p=526</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>48 Ways to Measure Social Media Success</title>
		<link>http://www.gregvardaro.com/wordpress/?p=522#utm_source=feed&#038;utm_medium=feed&#038;utm_campaign=feed</link>
		<comments>http://www.gregvardaro.com/wordpress/?p=522#comments</comments>
		<pubDate>Tue, 20 Dec 2011 23:38:42 +0000</pubDate>
		<dc:creator>Greg</dc:creator>
				<category><![CDATA[Social]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[roi]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.gregvardaro.com/wordpress/?p=522</guid>
		<description><![CDATA[Ultimately, as Olivier Blanchard has pointed out repeatedly, social media marketing has to demonstrate an ROI (though he acknowledges the questions have to be made more specific). In the b2b world, the “R” is generally leads (website call-to-action conversions) with some monetary value applied to them. But it’s crucial to the social media ROI debate [...]]]></description>
		<wfw:commentRss>http://www.gregvardaro.com/wordpress/?feed=rss2&#038;p=522</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

